Introduced in 2007, the present DB25 is part of the first iteration of the reference which featured De Bethune’s inaugural automatic movement, the caliber DB 2024. Launched in 2006, it featured a six day power reserve, a titanium and platinum balance wheel, and an innovative shock-absorbing system for the ceramic ball-bearings used in the automatic winding assembly. Phillips was honored to sell a prototype DB25, formerly the personal property of David Zanetta, co-founder of the brand, in November 2022, for the impressive price of CHF 201,600.

Bearing number 23 on the caseback (which is, ironically, the jersey number of one of De Bethune’s more recognizable collectors), the importance of this particular case number cannot be overstated, as only 23 examples of this first version of the DB25 were made. A silvered blue dial with a guilloché finish and subtle power reserve indicator sets this watch apart from its successors while giving an insight into the early design DNA of what is fast becoming an iconic brand.