This photograph, made in 1930, combines the rigorous Modernist composition of Walker Evans’s 1920s images of New York City with his growing interest in popular culture, advertising, and mass media. The poster advertises three top movies of 1930: This Mad World (starring Basil Rathbone and Kay Johnson), True to the Navy (with Clara Bow), and the George Bancroft vehicle, Ladies Love Brutes. The negative for this image, and a variant view, is in the Walker Evans Archive at the Metropolitan Museum of Art, New York (1994.253.10).