In a Rolex market dominated by professional watches (Daytona, Submariner, GMT…), it is a pleasant surprise to rediscover the mastery Rolex had, already in the first half of the past century, also on less specialized timepieces. The deceptively simple watch here offered is the perfect occasion to point out how much attention to detail - both in the design and in its execution - Rolex poured even in their early creations. In the present instance the case is a remarkable piece of design, characterized by the sculpted lugs and the alternation of satin finish on the band and side of the lugs with the polish finish of bezel and lugs’ top. The dial itself, well preserved, impresses with its vibrant pink tone, in stark contrast with the steel case, and it is embellished by the metallic-finished Roman and baton numerals.
The name “Beyer Zürich” indicates how this timepiece was originally sold by one of the most important watch retailers in Switzerland, and adds an additional layer of appeal to this remarkable timepiece.